By Adam Mosseri, Head of News Feed
We launched the Facebook Journalism Project to collaborate with the news industry in support of an informed community. A consistent piece of feedback we’ve heard from publishers as part of this effort is that they would like more insight into how News Feed works, in order to understand best practices for reaching their audiences.
In response to this feedback, today we are releasing News Feed Publisher Guidelines, which include “do’s and don’ts” to help publishers succeed on our platform.
As an extension of the Publisher Principles we released in May, we developed these guidelines with social media teams in mind and in consultation with publishers. We will continue to update the guidelines in collaboration with our partners so they can reach their audiences on Facebook.
Click here to view the News Feed Publisher Guidelines, and see below for information on how News Feed ranking works.