On August 10th, more than 80 news organizations used Facebook Live to cover the breaking news that a climber was scaling the side of New York City’s 58-story Trump Tower.
In addition to the volume of Facebook Live videos themselves, the number of viewers watching the story unfold in real-time was also high. 14 million unique people around the world watched the climb live on Facebook, and 2.5 million unique viewers in the U.S. watched at least one minute of the 80+ live broadcasts. While the majority of the Facebook Live viewers were in the U.S., there were many watching from around the world as well. Other top countries with viewers tuning-in included: United Kingdom, Mexico, Canada, Brazil, Ireland, Italy, Australia, and Germany. (more…)